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Michael Rose

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[PODCAST] Everything You Need to Know About Continuous Release Marketing w/ Ryan Kam

“What was true six months ago, is no longer true today.” Isn’t that the truth. Modern marketers can no longer depend on specializing in one discipline. You have to understand every touchpoint in the customer’s journey to be really successful.
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Why It's Time to Get Serious About the Customer Experience Pt. 2 w/ Nitin Badjatia

How should we feel about the future of customer experience when it feels like AI is taking over more and more parts of our world? In part 2 of our interview with Nitin Badjatia from ServiceNow, he talks about the future of AI, and why those working in customer experience don’t need to fear a Jetsons robot taking their job.
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5 Customer Experience Pitfalls to Avoid w/ Darryl Addington

There are a lot of places your CX strategy can fall short. Many times, the success of your organization can teeter on whether you address potential CX pitfalls or not. Lucky for us, Darryl Addington, the Director of Product Marketing at Five9, lays out 5 CX pitfalls to avoid.
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[PODCAST] Why You Should Consider a Customer Advocacy Program w/ Cindy Seto

What exactly is customer advocacy? It can be a little difficult to define.
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[PODCAST] 3 Trends to Watch in the Travel Personalization Industry w/ Mark Jordan and Richard Crowther

With our modern on-demand mentality, it’s sometimes difficult for travel websites or apps to give us exactly what we want. As travel service providers, we want to customize the user’s experience as much as possible, but also keep the cost down.
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[PODCAST] Why AI is Overhyped, But Underused w/ Brian Atkinson

Everyone’s got that buzz-term that they’re sick of. That they’d be fine if they never heard again. On a recent episode of the That’s Genius! podcast, Brian Atkinson talked about his role in the EMEA marketplace, partner ecosystems, and shared his least favorite buzz term. What was it?
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[PODCAST] How AI is Creating Call Center Super Agents pt 1 w/ Stephen Fioretti

Once upon a time, people worried that ATMs would eliminate the need for human tellers. Well, there are still like 300,000 bank tellers today. So, why do people worry that AIs are going to eliminate call centers?

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