Identifying Customer Frustration

Pinpointing what frustrates customers can help you improve their experience. We created an infographic to show you some of the most common pain points identified by customers in the CCW Digital Special Report: Enhancing Customer Engagement. 

• 15% of customers feel that chatbots are trustworthy. 

• 14% feel that most of their brand experiences are personalized. 

• 3% feel that self-service options are sufficient for resolving an issue.